Google Ads Quality Score: What actually it is?

A successful Google ads campaign requires more than just running ads- it demands providing relevant & experiences that engage your target audience. Imagine a world where every keyword holds the same weight and the highest bidder dominates the advertising space. Fortunately, in reality, Google places a higher value on relevance rather than bidding power. If you achieve a higher quality score then Google recognizes the relevance & usefulness of your ad and landing page. This translates into enticing benefits like lower costs and improved ad placements.

But the question now arises that how to identify the score for your ad? That’s where Google Ads Quality Score plays a crucial role. Below in the article, you’ll discover the ins and outs of Quality Score. Learn how to check your score, understand its significance, and unlock the secrets to improving a low score for ultimate success.

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